The journey of the Tourism Innovation Group (TIG) is a testament to the power of vision, innovation, and a relentless commitment to excellence.
Born from the same pioneering spirit that propelled Altitude Tours to the forefront of New Zealand’s tourism sector, TIG marks a new chapter in our journey toward becoming one of the premier tourism operators in New Zealand. It’s the group we’ve established to consolidate our leading tourism brands.
Our story began with a simple yet profound belief: that travel should be transformative, not just for the traveler but for the environment and communities that welcome them. This belief, nurtured by the founders of Altitude Tours, laid the groundwork for what would become a mission to innovate and elevate the tourism industry in New Zealand.
Uniting Under a Shared Vision
As we ventured into new territories, the formation of the Tourism Innovation Group marked a strategic expansion of our horizon. Our vision was clear—to lead the way in developing and acquiring exceptional New Zealand tourism businesses that share our ethos of innovation, sustainability, and unparalleled customer experiences.
The fusion of Altitude Tours’ customer-centric approach with TIG’s broader ambition has created a great position in the tourism industry, driving forward with creativity, passion, and an unwavering dedication to crafting unique and sustainable travel experiences.
Embodying Our Values in Every Endeavor
At the heart of TIG’s success are the core values we inherited from Altitude Tours: innovation, customer focus, sustainability, excellence, integrity, and respect. These values guide every decision we make, from the way we design our experiences to the businesses we create or acquire.
We believe in pushing the boundaries of what’s possible, leveraging our collective expertise to introduce concepts that transform how people experience the beauty of New Zealand. Our commitment to sustainability ensures that our innovations contribute positively to the preservation of our natural and cultural heritage.
A Future Forged in Collaboration
Looking ahead, the Tourism Innovation Group is poised to continue leading the evolution of New Zealand’s tourism landscape. Our approach is collaborative, believing that the best ideas come from shared visions and diverse perspectives. We will continue creating brands and collaborate with partners and suplliers under the TIG umbrella.
Join Us on This Journey
Our story is still being written, with each new venture adding a chapter that reflects our commitment to excellence and innovation. As we move forward, the spirit of Altitude Tours remains a beacon, guiding the Tourism Innovation Group towards a future where travel is not just an activity but a journey of discovery, respect, and sustainability.
tourism with heart