Innovate. Explore. Inspire.

Our Path

A group of innovative tourism brands for today's & tomorrow's travellers.

Welcome to the Tourism Innovation Group, or ‘TIG’ as we call ourselves. We are a privately owned company that builds, invests and operates tourism businesses in New Zealand. We are committed to pushing the boundaries of tourism through innovative practices while putting our people, sustainability, and having a good time at the heart of what we do.

About us
Tourism Innovation Group - Our Promise

Our Promise

We want to show our backyard to the world by providing experiences that are memorable and exceed expectations. We believe it’s our responsibility to not only host but educate and entrain our customers whilst considering our people, community, and environment. We systemise the extraordinary and personalise the ordinary for our award-winning and respected brands. If we can’t find a way to make a product unique and different it’s not for us!

Sustainability

Committing to values that lead to great brands and exceptional experiences.

The TIG Difference
Latest News

Aug 28, 2024

Forging Innovation Through Partnerships at TIG

At Tourism Innovation Group (TIG), partnerships are central to our success, driving the innovative products we offer across our brands. Our extensive network of collaborations...

May 30, 2024

BLACK NZ Co-hosts an Exclusive Winter Luxury Showcase

Last Thursday night, Black NZ co-hosted an exceptional Winter Luxury Showcase in Queenstown, bringing together luxury operators to pre...

Our heart beats for our communities, our guests and our beloved Aotearoa.

tourism with heart

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